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Public Relations Law

MODULE 13

This module explores key legal and ethical issues in public relations, focusing on copyright, libel, and privacy. Students will learn the basics of copyright law, including: ownership, fair use, and limitations on use. They will examine real cases that illustrate how these rules apply in practice. The module also covers essential media law concepts such as defamation, actual malice, intrusion, appropriation, and false light, helping future practitioners understand their responsibilities and protect both their work and the rights of others.

This module created by Dr. Eric P. Robinson, University of South Carolina, consists of two lessons:

  1. Copyright Law and Public Relations
  2. Libel and Privacy in Public Relations
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