Professional Codes of Ethics
MODULE 3
This module explores the role of ethics in professional practice, with a focus on how formal codes of ethics guide behavior in the public relations field. Students will learn where professional codes of ethics come from, how they reflect a profession’s core values, and why they evolve over time. By the end of the module, students will understand the history and purpose of the PRSA Code of Ethics and how to apply it effectively in their own communication work.
This module created by Dr. Jessalyn Strauss of Elon University consists of two lessons:
- The Professional Codes of Ethics
- The PRSA Code of Ethics